Doritos India – Full-Funnel Digital Toolkit

Doritos India partnered with us to create a complete digital content suite for their Nacho Cheese and Sweet Chilli flavor variants — aimed at maximizing visual impact across social, influencer collabs, and digital ads.

As the lead photographer and creative strategist, I played a pivotal role in designing and executing the entire digital asset bank — from studio hero shots and influencer-style portraits to vibrant table-top setups and campaign variations for reels, carousels, and snackable content formats.

The visual direction leaned into bold red backdrops, punchy color contrast, and stylized product interaction to elevate the brand’s playful and flavorful personality — ensuring scroll-stopping appeal on every platform.