Lifestyle Photographer Mumbai | Harnesh Joshi
Lifestyle Photographer Mumbai | Harnesh Joshi
Brand & Campaign Lifestyle Photography in Mumbai
Brand & Campaign Lifestyle Photography in Mumbai
I shoot lifestyle campaigns for brands and agencies: real situations, cast talent, styled environments, and imagery that has to work across a national campaign rather than a single post. Based in Lower Parel, Mumbai, shooting on location across India. 15+ years with India’s top agencies. Cannes Lion Silver winner. Clients include Marico, HDFC Life and Lodha.
I shoot lifestyle campaigns for brands and agencies: real situations, cast talent, styled environments, and imagery that has to work across a national campaign rather than a single post. Based in Lower Parel, Mumbai, shooting on location across India. 15+ years with India’s top agencies. Cannes Lion Silver winner. Clients include Marico, HDFC Life and Lodha.
Lifestyle work lives or dies on casting and location. Getting a product into a believable moment, with the right faces and the right light, is a production problem before it is a photography one.
Brand Lifestyle Campaigns
Brand Lifestyle Campaigns
Cast & Talent Direction
Cast & Talent Direction
Location & Environmental
Location & Environmental
Product-in-Use Imagery
Product-in-Use Imagery
1
1
Cannes Lion Silver
Cannes Lion Silver
15+
15+
Years on Set
Years on Set
40+
40+
Brand Clients
Brand Clients
Lifestyle Campaigns for Brands
Cast, styled and location lifestyle imagery for FMCG, fashion, hospitality and financial brands, planned alongside product assets so the whole campaign shares one light and one grade.
What counts as lifestyle photography for a brand campaign?
What counts as lifestyle photography for a brand campaign?
Lifestyle is a product or brand shown in a real, human situation rather than isolated on white: cast talent, a believable environment, natural interaction. It is what runs in OOH, campaign digital and key visuals, while pack shots and e-commerce assets handle the catalogue side.
Lifestyle is a product or brand shown in a real, human situation rather than isolated on white: cast talent, a believable environment, natural interaction. It is what runs in OOH, campaign digital and key visuals, while pack shots and e-commerce assets handle the catalogue side.
Do you handle casting and location scouting?
Do you handle casting and location scouting?
Yes, as part of production. Casting is the single biggest factor in whether a lifestyle campaign lands, so I would rather be involved in it than inherit it. Location scouting, recce, permissions and coordination are included in the production service.
Yes, as part of production. Casting is the single biggest factor in whether a lifestyle campaign lands, so I would rather be involved in it than inherit it. Location scouting, recce, permissions and coordination are included in the production service.
Can you shoot lifestyle and product assets in the same campaign?
Can you shoot lifestyle and product assets in the same campaign?
Yes, and it is usually more efficient. Planning both into one schedule gives consistent lighting, colour and grade across your lifestyle hero images and your product assets, instead of a campaign where the two obviously come from different shoots.
Yes, and it is usually more efficient. Planning both into one schedule gives consistent lighting, colour and grade across your lifestyle hero images and your product assets, instead of a campaign where the two obviously come from different shoots.
Do you shoot lifestyle on location outside Mumbai?
Do you shoot lifestyle on location outside Mumbai?
Yes. The studio is in Lower Parel, Mumbai, and I shoot on location across Mumbai and throughout India: homes, cafes, offices, streets and outdoor settings, depending on what the brief needs to feel real.
Yes. The studio is in Lower Parel, Mumbai, and I shoot on location across Mumbai and throughout India: homes, cafes, offices, streets and outdoor settings, depending on what the brief needs to feel real.
How is a lifestyle campaign shoot priced?
How is a lifestyle campaign shoot priced?
Every campaign is quoted individually. The main variables are shoot days, casting and talent, locations and permissions, styling, and how widely the images are licensed across media, territory and duration. Talent and usage are usually the largest line items. Send the brief and I’ll return a line-itemed quote within 24 hours.
Every campaign is quoted individually. The main variables are shoot days, casting and talent, locations and permissions, styling, and how widely the images are licensed across media, territory and duration. Talent and usage are usually the largest line items. Send the brief and I’ll return a line-itemed quote within 24 hours.
Planning a Lifestyle Campaign?
Planning a Lifestyle Campaign?
Send the brief and I’ll come back with a treatment approach, schedule and quote within 24 hours.
Send the brief and I’ll come back with a treatment approach, schedule and quote within 24 hours.
Lifestyle Campaign Photography Mumbai
Cast and location lifestyle imagery for brand campaigns, shot in studio and on location across India.
Lifestyle Photographer Mumbai
Lifestyle Photographer Mumbai
Call: +91 97680 10145 | Studio: Lower Parel, Mumbai
Call: +91 97680 10145 | Studio: Lower Parel, Mumbai
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